Manager, Commercial Development

Job Summary

Our client a leading FMCG and beverage company in Saudi Arabia is looking for an experienced Manager Commercial Development (Coffee) to join its commercial team in Jeddah.

The role is responsible for developing and executing category strategy driving growth across channels and translating consumer shopper customer and market insights into strong commercial plans.

Key Responsibilities

• Develop and deploy category strategies aligned with market shopper channel and customer dynamics.
• Facilitate the flow of category insights and information between Sales and Marketing teams.
• Analyze shopper behavior retail audit data market share distribution and customer sell-out data.
• Translate analysis into clear recommendations and action plans to improve category performance.
• Track category spending and ensure accurate reporting.
• Define the picture of success for priority channels and support implementation across physical and digital stores.
• Drive product availability visibility point-of-sale execution and planogram optimization.
• Lead the commercial planning process and ensure cross-functional alignment across Category Brand Channel Shopper and Customer priorities.
• Support execution of integrated commercial plans and activation platforms.
• Understand channel dynamics and define the right SKU assortment based on shopper missions and store formats.
• Develop e-commerce category activities in collaboration with relevant teams.
• Build channel solutions and business cases that support future growth opportunities.
• Develop strong category selling stories and support new product launches.
• Provide actionable commercial insights that help customers implement category strategies and initiatives.

Requirements

• Bachelors degree in Marketing Business Administration or a related field.
• 45 years of commercial experience.
• Previous experience in Trade Marketing Sales Shopper Marketing Category Management or Marketing.
• Strong understanding of commercial planning category strategy and the selling process.
• Experience analyzing retail audits market share distribution sell-out data and shopper insights.
• Strong analytical communication and cross-functional collaboration skills.
• Demonstrated record of commercial performance and business growth.
• Experience in beverages coffee or FMCG is strongly preferred.
• Good command of English.

Preferred Profile

Candidates with experience in FMCG beverages coffee trade marketing category development shopper marketing e-commerce or commercial planning will be highly considered.

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