مدير تجاري

Your Mission:

As Commercial Director, you are the strategic leader and integrator of all revenue-generating functions (Sales, Marketing, Ecommerce, and Revenue Management) uniting them into a single, high-performing growth engine.

Reporting directly to the General Manager, you drive performance across all verticals (Rooms, F&B, MICE, Wellness, and beyond) ensuring optimal business mix, market share growth, and brand equity reinforcement.

Accountable for the hotel s overall commercial and marketing results, you shape and execute strategies that deliver both immediate revenue impact and long-term positioning.

With a deep understanding of the luxury hospitality landscape, you craft compelling narratives, unlock new business opportunities, and attract discerning clientele. Leading with charisma and clarity, you inspire a high-performing team, fostering a culture of excellence, accountability, and collaboration at every level.

Role Description:

Strategic Leadership:

• You will be a key business partner to the GM, playing a pivotal role in shaping strategy, driving growth, and ensuring the hotel s commercial success.
• Develop and execute comprehensive marketing and commercial strategies across all segments and channels.
• Lead the annual budget process and ensure monthly forecast accuracy in collaboration with the Revenue Management team.
• Anticipate market trends and innovate to capture emerging opportunities.

Sales Excellence:

• Oversee all segments: luxury agencies, corporate, MICE, leisure groups.
• Cultivate key client relationships directly and through Accor Global Sales, consortia, and strategic partners.
• Represent the hotel at major trade shows, sales missions, and networking events.

Marketing & Brand Positioning:

• Bring the brand promise to life at every guest touchpoint.
• Oversee PR, partnerships, campaigns, and social media to amplify visibility and desirability.
• Ensure consistency of storytelling and visual identity across all content and activations.

Ecommerce & Digital Growth:

• Maximize performance across direct and indirect online channels.
• Ensure price parity and optimal channel mix.
• Leverage SEO, SEA, metasearch, CRM, and OTA partnerships to boost conversion.

Revenue Optimization:

• Lead Revenue Management strategies to maximize RevPAR and overall profitability.
• Define and adjust the optimal business mix based on market dynamics.
• Monitor KPIs and deploy corrective actions proactively.

Team Leadership & Development:

• Lead, inspire, and develop high-performing teams across functions.
• Foster a culture of accountability, collaboration, and guest-centric excellence.

Data & Performance:

• Own your numbers: always know, steer and optimize the hotel s commercial results.
• Collaborate with the GM, Finance Director, and global/regional teams to maximize profitability.
• Conduct regular commercial reviews and reporting meetings with executive management and owners.

Levers / How you will drive results:

Full ownership of all Sales, Revenue, Ecommerce and Marketing business levers

KPIs / How success will be measured:

RevPAR, ADR, Total Revenue, RGI, GOP, Direct web share, Loyalty contribution

Desired Candidate Profile

• 10 to 15 years of experience in sales and marketing or revenue management.
• S trong analytical, strategic thinking, and commercial and financial acumen with a deep knowledge of transient, group, and catering segments.
• Excellent understanding of total hotel revenue management concepts, processes, and systems
• Proficiency in systems and tools such as RMS, PMS, CRS, analytics tools and CRM platforms
• Excellent personal management skills, including time management, meeting deadlines, effective communication, and presentation skills
• Proactive, client-oriented leader who inspires through action and communication
• A dynamic and driven personality, with a strong determination to succeed, while demonstrating discretion and tact in handling sensitive matters.
• Ability to work under pressure and complete multiple tasks simultaneously
• Very good verbal and written communication skills English
• Bachelor's degree in Business, Marketing, Hospitality, or related field
• Arabic language is a plus