Head Of Marketing Strategy And Campaigns

Job Summary

Join our team as a growth-focused Marketing Strategist where youll build and execute multi-channel campaigns that increase brand visibility generate qualified leads and drive measurable revenue outcomes.

Job Purpose

Own the marketing strategy and campaign execution end-to-endleveraging data experimentation and channel expertise to improve lead quality conversions and ROI while staying within approved budgets.

Job Duties and Responsibilities

• Marketing analytics (GA4 dashboards)
• Strategic planning & campaign execution
• SEO/SEM (keyword research PPC)
• Email & marketing automation
• CRM management (Salesforce/HubSpot)
• A/B testing & conversion rate optimization
• Data-driven decision making
• Budget management & ROAS optimization
• Cross-functional leadership & stakeholder management
• Creative problem-solving
• Lead generation & funnel optimization

Qualifications :

Required Qualifications

• Marketing analytics proficiency (GA4 dashboards)
• Hands-on SEO/SEM experience (keyword research PPC)
• Experience with email/marketing automation platforms
• CRM experience (Salesforce/HubSpot) and pipeline/lead management
• Demonstrated A/B testing and CRO experience
• Ability to drive measurable ROAS and conversion improvements
• Strategic thinking and marketing planning skills
• Strong cross-functional collaboration and stakeholder communication
• Budget management experience within targets
• Data-driven experimentation and optimization mindset

Remote Work :

No

Employment Type :

Full-time

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