Digital Commercial Strategy Specialist

Job Summary

Be Part of a Legacy Bigger Than the Game

At Al-Qadsiah Club we re creating more than teams we re crafting a legacy that goes beyond the game making an impact both on and off the field. Driven by ambition synergy and innovation we aim to inspire generations while shaping the future of Saudi sports.

This is more than just a job it s an opportunity to be part of something larger than yourself. At Al-Qadsiah you ll play a key role in shaping our legacy contributing to the nation s sports vision and making history every step of the way.

Overview

Al Qadsiah are seeking a proactive and strategically minded Digital Commercial Strategy Specialist to join the club with immediate effect and play a pivotal role in shaping and executing digital-first commercial and fan engagement strategies. This position will contribute immediately to our ongoing digital transformation efforts while also supporting preparations for Al Qadsiah s historic move to the new Aramco stadium.

The role will ensure our digital platforms campaigns and data activation are optimised for both the present and to fully capitalise on the once-in-a-generation opportunity presented by the stadium s launch. The successful candidate will play a key role in developing digital campaigns supporting revenue initiatives and embedding a data-driven approach across the Commercial department.

Responsibilities

1. Digital Commercial Strategy & Execution

• Develop and support digital-first commercial strategies that drive revenue across ticketing merchandise hospitality and memberships.
  
• Support the build and optimization of campaigns linked to stadium seat sales hospitality / executive packages season tickets and stadium tours.
  
• Work on loyalty retention and personalization strategies tied to fan usage of the stadium and club platforms.
  
  

2. CRM & Single Fan View Development

• Support the continued development of Al Qadsiah s Single Fan View by integrating ticketing retail app stadium Wi-Fi and event attendance data.
  
• Leverage insights to create segmented and personalized campaigns that improve conversion rates retention and matchday engagement.
  
• Monitor and report on campaign effectiveness using fan data and digital metrics.
  
  

3. Platform Development & Innovation

• Provide input on the optimization of the club s digital platforms (website app ticketing) to ensure commercial effectiveness and strong UX particularly in relation to the new stadium.
  
• Ensure new stadium information (maps facilities transport services etc.) is fully integrated and accessible on all platforms.
  
• Assist in defining future use cases for digital innovation within the venue e.g. mobile ordering contact-less fan journeys dynamic pricing or loyalty gamification.
  
  

4. Internal Collaboration & Stakeholder Support

• Work cross-functionally with Media IT Operations and Commercial teams to ensure alignment between digital campaigns and stadium initiatives.
  
• Collaborate with third-party vendors (e.g. CRM web/app ticketing and retail partners) to activate digital campaigns and integrations linked to the stadium experience.
  
• Support internal reporting and presentation of campaign results and digital performance.
  
  

5. New Stadium Digital Activation

• Support digital readiness planning for the new Aramco stadium across ticketing retail access control mobile experience and fan communications.
  
• Help define and activate commercial digital touchpoints within the stadium ecosystem including Wi-Fi engagement location-based messaging app functionality and screen/LED content integration.
  
• Collaborate with partners (e.g. IT Media Marketing Venue Ops) to ensure a seamless data-rich fan experience on matchdays.
  
• Contribute to CRM and data capture strategies linked to new stadium events attendance and real-time fan behavior.
  

Requirements

Experience & Skills

Required:

• 3 5 years experience in a digital CRM or commercial strategy role ideally within sport events or entertainment.
  
• Strong knowledge of CRM systems data strategy and marketing automation.
  
• Experience working on high-impact digital campaigns linked to live events or venue operations.
  
• Strong analytical mindset with ability to translate data into actionable commercial insight.
  
• Proficiency with tools such as Power BI SQL Tableau or equivalent.
  

Desirable:

• Experience working with sports industry platforms (e.g. ticketing access control app integrations).
  
• Familiarity with new stadium openings or digital/venue transformation projects.
  
• Strong knowledge of fan engagement strategies and digital revenue models.
  

Key Attributes

• Commercially focused and fan-first in approach.
  
• Comfortable working cross-functionally and under tight timelines particularly around major events and stadium deadlines.
  
• Forward-thinking with a passion for innovation and digital performance.
  
• Highly collaborative proactive and attention to detail oriented.
  
• Interest in football sport and the future of digital fan experience.
  

Benefits

Why Join Al-Qadsiah

• Be Part of the Legacy: Join a club that s redefining the future of Saudi sports striving to lead the competition and set new standards of excellence.
  
• Experience the Culture: Thrive in an environment that values quality accountability diversity synergy innovation and ambition while embracing harmony this is the Qadsiah Way.
  

Education Bachelor s degree in Business Administration, Social Sciences, Environmental Studies, or a related field. Preferred: Master s degree in Sustainability, CSR, Management, or a related area. Experience 7 10 years in CSR, corporate sustainability, or related fields with a proven leadership track record managing CSR programs. Experience in the sports or entertainment sector is highly desirable. Demonstrated project management experience, including budget oversight, strategic planning, and execution. Skills Strong leadership and team management; able to inspire and lead cross-functional teams. Excellent written and verbal communication; effective with senior management, external partners, and diverse communities. Analytical ability to assess programs, measure impact, and report outcomes. Strategic thinking and problem solving with a hands-on approach. Ability to manage multiple projects simultaneously and prioritize time effectively. Strong negotiation and relationship-building skills. Knowledge of corporate governance and sustainability standards. Certifications Preferred: Professional certifications in CSR, sustainability, or corporate ethics (e.g., CSR-P, LEED, Sustainability Reporting, or similar recognized credentials). Preferred Qualifications Direct experience within the sports industry (clubs or organizations). Familiarity with international CSR best practices, including the UN Sustainable Development Goals (SDGs). Multilingual capabilities (especially Arabic and English). Experience in crisis management or handling public relations during controversy. Demonstrated passion for sports, community engagement, and sustainability.

Key Skills

• Marketing
• Data Visualization
• Tableau
• Customer Segmentation
• Microsoft Powerpoint
• Investment Banking
• Strategic Planning
• Financial Modeling
• Customer relationship management
• Management Consulting
• Google Suite
• Analytics

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