Marketing Manager

Job Summary

- Role Overview

As Marketing Manager you are responsible for leading the marketing team and driving initiatives that position TrianglZ a tech leader with a unique culture. You will:

Own the brand identity and ensure consistent messaging across all channels.

Lead digital and offline campaigns to increase awareness and generate leads.

Promote our products and services and showcase our success stories and achievements across all platforms.

Collaborate with technical teams and HR to promote innovation culture and employee engagement.

Develop the marketing teams skills and capabilities.

Your work will directly impact company growth culture and market presence.

Tasks

- Your mission:

Lead the marketing function to strengthen our brand identity increase visibility and generate leads by promoting our tech culture and positioning Ensido and our product portfolio through market research and impactful campaigns.

Requirements

- Core Responsibilities

A. Brand & Market Positioning

Define and maintain company brand identity and tone of voice.

Build awareness in the tech market and maintain consistency across channels.

Monitor competitors marketing efforts and identify opportunities.

B. Marketing Strategy & Execution

Develop a marketing strategy aligned with company OGSM.

Plan execute and track marketing campaigns (digital social product promotion events).

Manage marketing roadmap priorities and budget.

C. Digital & Social Media

Grow social media presence: posts reels product stories tech culture content.

Optimize content performance (reach engagement conversion).

Promote product highlights innovations and achievements through creative campaigns.

D. Events & Tech Community Presence

Identify relevant tech events conferences and meetups.

Represent the company and ensure a professional consistent brand presence.

Generate leads and networking opportunities from events.

E. Lead Generation

Execute campaigns to generate Marketing Qualified Leads (MQLs).

Collaborate with business teams to ensure quality of leads and conversions.

Optimize campaigns based on performance metrics.

F. Team Leadership & Development

Lead and coach the marketing team

Create IDPs (Individual Development Plans) for all team members.

Conduct regular team check-ins performance reviews and skill development sessions.

Foster a culture of creativity collaboration and continuous improvement.

G. Culture Employer Branding & Internal Engagement (with HR)

Promote company culture internally and externally via social media campaigns and events.

Collaborate with HR on employer branding initiatives:

Employee storytelling (spotlights achievements).

Recruitment campaigns and career opportunities.

Internal communications supporting engagement.

Support internal events and employee engagement initiatives:

Promote outings team-building events hackathons recognition programs.

Increase participation and awareness of company initiatives.

Capture event highlights for internal and external storytelling.

H. Innovation & Collaboration with Technical Teams

Collaborate with technical teams to identify product innovations and success stories.

Translate technical achievements into marketable campaigns content and events.

Generate creative ideas that highlight TrianglZ s tech excellence.

Benefits

• Work on high-impact scalable digital products.
• Collaborate with talented professionals in a supportive environment.
• Hybrid work model with flexibility.
• Opportunities for professional growth and leadership.

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