مسؤول/مسؤولة التواصل (ذكر/أنثى) | الرباط (المغرب)

Job description

Company culture :

Université Internationale de Rabat (UIR) operates within a strongly performance-driven and competitive culture, where ambition, academic excellence and institutional reputation are key success drivers. This environment is reinforced by a significant innovation dimension, promoting research, experimentation and the development of high-impact projects. The culture is further supported by a collaborative approach, encouraging team engagement, knowledge sharing and close leadership. To a lesser extent, structured processes help ensure operational efficiency and reliability across academic and administrative activities.

Job :

Reporting to the Dean of the College of Health Sciences, the communication officer's overall mission is to take charge of communication in all its aspects: events, social media, human resources...

Main missions
Definition and implementation of a communication plan

• Develop a specific communication plan for each establishment and entity of the College of Health Sciences, ensure its deployment and follow-up, in close coordination with Central Communication, which ensures consistency with the University's institutional strategy and orientations.
• Define, in consultation with each manager of the College, the communication objectives associated with each event, action or project, and ensure their operational implementation.
• Choose appropriate media and content based on the messages to be conveyed, while ensuring their consistency with the image and strategy of the College of Health Sciences.
• Develop a regular summary of the College of Health Sciences' activities, in the form of a newsletter, according to a frequency defined in consultation with the relevant stakeholders.

Implementation, application and monitoring of communication actions

• Translate the communication plan of the College of Health Sciences into operational action plans for each establishment and entity, in coordination with Central Communication.
• Formalize needs and develop the briefs and specifications necessary for the implementation of communication actions.
• Design and coordinate the production of communication materials and content, and ensure their relevance and updating.
• Ensure compliance with the graphic charter and the institutional identity of the IUR on all materials and communications of the College.
• Coordinate the various internal and external stakeholders involved in communication projects to ensure the smooth execution of actions and compliance with deadlines.
• Define and monitor performance indicators (KPIs) to measure the effectiveness, visibility, and impact of the actions carried out.
• Contribute to the measurement of notoriety, image, and satisfaction among the different target audiences, through surveys, studies, or barometers.
• Carry out regular reviews and make recommendations to continuously optimize actions and the communication plan.

Enhancing the image of the College of Health Sciences

• Promote the image of the College of Health Sciences through various formats (press releases, press kits, advertising campaigns...) and be a proactive force in choosing messages.
• Master the e-reputation of the College of Health Sciences.
• Develop each of the chosen distribution channels (website, social networks, trade shows...).
• Communicate the work of the teams and the progress of projects to the target audiences by producing upstream communication (posters, invitations...) and downstream communication (thank you notes, summaries, information campaigns...).
• Represent the College of Health Sciences by participating in various events.

Potential activities

• Participate in cross-functional projects in collaboration with other teams.

Required profile :

Profile sought:
Minimum Bac +5 level education with a specialization in communication or Marketing
3 to 5 years of experience in communication is desirable.
Required skills:
Technical skills

• Mastery of various document writing and presentation techniques (journalistic style, web writing...)
• Mastery of main office software, especially word processing and presentation (Office suite, OpenOffice suite...) and online publishing tools
• Good knowledge of social networks and traffic analysis tools (analytics)
• Knowledge of budget management and profitability monitoring tools
• Knowledge of DTP software (QuarkXPress...), photo editing (Photoshop, InDesign, Illustrator...) and CMS (Content Management System) software
• Good understanding of the different implementation processes for actions and the techniques required to control the quality of achievements (brochures, leaflets, website, social networks...) and to meet production deadlines
• Mastery of the main programming languages used on the Web (HTML, DHTML, XML...)
• Good knowledge of French, English and Arabic

Attitude and soft skills

• Diplomacy
• Interpersonal skills and negotiation skills
• Listening skills
• Writing skills
• Adaptability
• Creativity and taste for innovation
• Dynamism
• Ability to work under tight deadlines
• Organization and prioritization skills
• Ability to work on multiple projects simultaneously
• Rigor
• Management skills and pedagogy
• Project-based work