Channel And Innovation Lead – Digital Payments
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Job Summary
Job Title: Channel and Innovation lead Digital Payments
Employment type: Contract (On-site)
Contract length: 12 months
Location: Casablanca Morocco
PURPOSE OF THE PROJECT
Orchestrate a consistent customer experience across digital and assisted channels while establishing an innovation pipeline and test-and-learn culture for the new digital bank.
Core Responsibilities and Accountabilities:
- Define orchestration principles across mobile app web notifications chatbot call center branches ATMs kiosks and other relevant channels.
- Ensure customer journeys are coherent simple and aligned with the digital bank value proposition across self-service and assisted touchpoints.
- Identify journey breaks and coordinate cross-channel improvements with Product Business Marketing Technology Operations and Support teams.
- Contribute to the design and optimization of priority journeys such as onboarding login accounts cards payments savings support complaints activation and usage.
- Build and manage an innovation pipeline covering new features personalization gamification self-service marketplace concepts financial wellness and other value-added services.
- Launch pilots apply MVP and test-and-learn methods measure customer and business impact and scale high-potential innovations into the product roadmap.
- Define and monitor channel and journey KPIs such as adoption active usage conversion completion drop-off satisfaction incidents platform availability and feature uptake.
- Promote collaborative ways of working and a continuous-improvement culture across functions.
Knowledge and Experience:
- 8-12 years of experience in digital channels customer journeys innovation product management or transformation.
- Proven experience orchestrating omnichannel customer experiences across web mobile ATM/kiosk call center and assisted channels.
- Strong innovation experimentation customer-experience and cross-functional leadership capability.
- Experience establishing or leading a center of excellence is advantageous.
- The ability to work onsite in Morocco throughout the assignment.
Mandatory Skills:
- Bachelors degree in Finance Economics Business Administration Computer Science Information Technology or a related field (Masters preferred).
- Previous experience within Banking Digital Payment & Card solutions or the FinTech industry.
- Regional experience including working in a faced-paced matrix organisation.
- Excellent written and verbal communication; English French and/or Arabic capability is advantageous.
Preferred Skills:
- The ability to analyse data troubleshoot payment issues optimize processes and make data-driven decisions.
- Good understanding of payment systems digital platforms system workflows security basics and industry technologies.
- An understanding of regional regulations across financial services or payment networks.
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