Social Marketing Manager Saudi National

Job Summary

Were looking for a creative and data-driven social media expert with a passion for crafting impactful campaigns.

Join our team to lead the social media strategy for our events in Portfolio 2 such as the Global Health Exhibition and build awareness of Saudi events on an international stage while driving engagement and community growth.

Key Responsibilities

Social Media Strategy and Execution:

• Design and deliver targeted social media strategies for global health campaigns ensuring alignment with international and local marketing objectives.
• Build and manage social media calendars tailoring content strategies for each platform (e.g. Instagram LinkedIn Facebook X Snapchat TikTok and YouTube).
• Develop and execute platform-specific plans for visitor campaigns optimizing conversions and engagement.

Content Creation and Copywriting:

• Create impactful audience-focused and insight-driven content demonstrating excellence in copywriting and proofreading.
• Provide engaging text image and video content for social media accounts ensuring all posts maintain the brand voice and resonate with the target audience.
• Research and incorporate trending topics to create relatable and shareable content.

Community Management:

• Foster a sense of community by engaging with followers responding to comments and queries in a timely manner and ensuring members feel valued.
• Monitor and maintain the growth and health of the community ensuring it delivers value to its members.

Performance Analysis and Optimization:

• Employ a metrics-driven approach to assess the performance of social media campaigns focusing on meaningful KPIs such as reach shares private message interactions and follower growth.
• Prepare monthly performance reports analyse data and optimise content strategies based on insights.
• Pivot strategies as needed to address low engagement or changing campaign priorities.

Collaboration and Stakeholder Management:

• Work closely with internal departments freelancers and creative agencies to ensure cohesive messaging and execution.
• Brief teams on key messages campaign priorities and deliverables ensuring alignment across all stakeholders.
• Act as the voice of the customer relaying insights and feedback to the wider marketing team.

Market Research and Trend Analysis:

• Conduct market research to understand customer behavior competitor strategies and emerging trends.
• Stay updated on social media platform changes and best practices ensuring strategies remain innovative and effective.

Qualifications :

Experience:

• Significant experience as a Social Media Marketing Specialist ideally within a social media agency or managing international campaigns.
• Proven track record of managing social media platforms including Instagram LinkedIn Facebook X Snapchat TikTok and YouTube.

Technical Skills:

• Proficiency in social media management tools and analytics platforms.
• Strong copywriting and proofreading skills with a high level of English and Arabic proficiency.
• Experience in creating and managing social media strategies including content planning execution and reporting.

Personal Attributes:

• A social media marketeer with a strong understanding of local and international social media trends.
• Strong project management skills with the ability to manage multiple stakeholders and deliverables.
• Analytical mindset with the ability to interpret data and optimise strategies accordingly.

Additional Information :

Core Benefits:

• Medical Insurance for individual and family
• Annual leave 25 days
• School fees contribution 40000 SAR per child per year up to a max of three children
• Remote working on Sundays
• Working anywhere 1 month every year
• Family visa costs* (up to a max of three children)
• Individual annual flight allowance*

International Relocation Package*:

• Paid flight to Riyadh (for you and your dependents)
• 60 days accommodation in a serviced apartment from your arrival date or a one-off payment of SAR 5000
• SAR 2500 towards shipping goods/excess baggage costs on production of receipts/invoices

Local Relocation Package*:

• Paid flight to Riyadh (for you and your dependents)
• 30 days accommodation in a serviced apartment from your arrival date or a one-off payment of SAR 5000
• SAR 2500 towards shipping goods/excess baggage costs on production of receipts/invoices

*If eligible

Remote Work :

No

Employment Type :

Full-time

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