Director of Marketing & Digital
flyadealالسعودية
قدّم الآن على موقع المصدر ↗ستنتقل إلى صفحة الإعلان الأصلية على صبّار
تفاصيل الوظيفة
About the Role
flyadeal is seeking a Director of Marketing & Digital to lead the growth of the company's brand, revenue, and customer loyalty. This full-time position involves overseeing marketing, advertising, digital channels, ancillary services, loyalty programs, public relations, and corporate communications.
Key Responsibilities
- Set brand strategy and ensure consistent positioning, identity, and messaging across all platforms.
- Drive awareness and bookings through traditional and digital marketing campaigns, media placements, social content, strategic partnerships, and route launch initiatives.
- Collaborate with technology teams to enhance UI/UX, customer experience, conversion rates, and direct sales via the app and web platforms.
- Increase revenue per customer by developing new ancillary products, implementing effective marketing strategies, and optimizing digital merchandising.
- Develop and manage loyalty and CRM programs to foster customer engagement, retention, and repeat bookings.
- Oversee reputation management, media relations, internal and external communications, and CSR initiatives, including responses to disruptions and crises.
- Manage budgets and agency relationships, utilizing customer insights and tracking performance across brand, marketing, digital, ancillary, and loyalty metrics.
- Provide leadership and ensure direct reports are aligned with commercial objectives.
Qualifications and Experience
- A Bachelor’s degree in marketing, digital media analytics, or a related field is required. A Master’s degree is preferred.
- At least 8 years of relevant industry experience, including a minimum of 5 years in a senior management role within a similar capacity.
Work Type
This is a full-time position.
هذا الإعلان منشور على صبّار ويُعرض هنا مع الإشارة إلى المصدر. لا نتقاضى أي رسوم من الباحثين عن عمل. إذا كان الإعلان مسيئًا أو احتياليًا، أبلغنا.
