أخصائي تسويق

Dar Taj Catering Company announces a job opening for a Marketing and Content Creation Specialist to manage marketing operations for several brands belonging to the company.

The employee will work using modern marketing tools and technologies, including AI tools used in preparing content plans, generating ideas, copywriting, task management, scheduling posts, tracking performance, and analyzing results.

These tools do not replace practical experience; therefore, sufficient experience in digital marketing and content creation is required, as well as the ability to manage marketing activities and make appropriate decisions for each brand.

The job is not limited to office work only; it also includes fieldwork, visiting branches and locations to photograph products, services, offers, and events, executing content ideas, and creating images and videos suitable for social media platforms.

Job Tasks:

• Managing marketing and content for several brands belonging to the company.
• Using AI tools and platforms to support planning, content creation, and performance analysis.
• Preparing marketing and content plans suitable for each brand.
• Generating content ideas and writing ad copy and video scripts.
• Preparing, scheduling, and publishing content on social media platforms.
• Managing social media accounts, interacting with the audience, and monitoring comments and messages.
• Photographing products, branches, offers, and events using a mobile phone.
• Creating and editing short videos and marketing images.
• Transforming written plans and ideas into actionable fieldwork content for publishing.
• Following trends and employing suitable ones in accordance with the identity of each brand.
• Executing marketing campaigns, offers, and contests, and monitoring their results.
• Managing paid ads, monitoring performance and budgets, and suggesting improvements.
• Coordinating with branches to execute photo sessions and fieldwork content.
• Coordinating with designers, photographers, and influencers when needed.
• Monitoring the results of content and campaigns and preparing periodic performance reports.
• Maintaining the visual identity and communication style of each brand.
• Monitoring competitors and suggesting ideas and initiatives that contribute to increasing interaction, reach, and sales.

Requirements:

• Sufficient practical experience in digital marketing and content management.
• Ability to manage multiple brands at the same time.
• Proficiency in using AI tools in marketing and content creation.
• Proficiency in photography, content creation, and mobile video editing.
• Familiarity with social media platforms and modern trends.
• Ability to transform written ideas and plans into actionable fieldwork content.
• Skill in writing marketing and advertising content.
• Knowledge of the basics of paid advertising and performance analysis.
• Willingness to perform office and fieldwork and travel between branches.
• Commitment, organization, speed of execution, and responsibility.
• Portfolios of previous work must be attached.