أخصائي تسويق رقمي

About the Role

lia is looking for a Digital Marketing Specialist to join its team in Riyadh. The job holder is responsible for managing social media channels and building the company's digital presence. The role requires the ability to turn ideas into effective marketing campaigns and analyze results to improve brand performance.

Tasks and Responsibilities

• Managing social media platforms: Planning, scheduling, and publishing daily content across various platforms (such as Twitter/X, Instagram, LinkedIn) in line with the company's identity.
• Preparing and executing advertising campaigns: Designing and managing paid campaigns (PPC / Social Ads) to achieve company goals and increase Return on Investment (ROI).
• Content creation: Collaborating with the design and copywriting team to produce creative and engaging ideas (visual and text-based) that target the appropriate audience.
• Performance analysis and reporting: Monitoring and analyzing Key Performance Indicators (KPIs) using analytical tools and providing periodic reports to improve campaign results.
• Customer service and engagement: Managing engagement and responding to follower and customer inquiries via messages and comments to build a strong and sustainable relationship.
• Monitoring digital trends: Keeping up with the latest digital marketing trends and technologies and applying them to enhance the brand's digital presence.

Qualifications and Experience

• Experience ranging between two and five years in the field of digital marketing.
• Ability to manage social media channels effectively.
• Skills in building digital presence for brands.
• Ability to analyze data and provide performance reports.

Work Environment

This role is full-time and located in the city of Riyadh.

Additional Information

The salary for this role ranges between 3,750 SAR and 5,625 SAR.

Application

We look forward to an ambitious Digital Marketing Specialist joining our team.