Business Development Executive

Company Description TACTICS Studios® is a 360° digital marketing creative studio founded in Egypt in 2016, dedicated to helping ambitious brands grow through strategy, creativity, media, and performance. The agency has expanded from a local operation into a regional digital growth partner, serving clients across Egypt, the Gulf, and the wider MENA region. TACTICS Studios® collaborates with real estate developers, e-commerce platforms, startups, and established brands, delivering end-to-end digital marketing solutions focused on measurable business outcomes. The team blends bold creative ideas with data-driven decision-making to build campaigns that drive engagement, conversions, and strong returns on ad spend. As a comprehensive digital partner, TACTICS Studios® provides creative strategy, performance media, content creation, social media, SEO, e-commerce growth, and more, offering a structured and accountable approach to brand growth.

Role Description This is a full-time, on-site Business Development Executive role based in Cairo. The Business Development Executive will identify and pursue new business opportunities, build a robust pipeline of prospective clients, and support the agency’s growth across local and regional markets. Daily tasks include researching target industries, generating and qualifying leads, conducting discovery calls, preparing proposals and presentations, and collaborating with internal teams to design suitable service packages. The role also involves managing and nurturing client relationships, coordinating with account management and marketing teams, and tracking sales performance against targets. The Business Development Executive will represent TACTICS Studios® at meetings, events, and networking activities to strengthen the agency’s market presence and partnerships.

Qualifications

• Strong New Business Development and Lead Generation skills, with the ability to build and manage a sales pipeline.
• Solid Business acumen, including understanding of digital marketing services, market trends, and competitive landscapes.
• Excellent Communication skills, both written and verbal, with the ability to deliver clear, persuasive presentations and proposals.
• Experience in Account Management, including maintaining client relationships and supporting long-term partnerships.
• Proven track record in sales or business development, preferably in a digital marketing, advertising, or creative agency environment.
• Ability to work on-site in Cairo, collaborate with cross-functional teams, and manage multiple opportunities simultaneously.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Strong organizational and negotiation skills, with a focus on meeting targets and delivering measurable results.
• Proficiency in CRM tools and basic MS Office or Google Workspace applications.
• Fluency in English and Arabic is highly beneficial for communicating with regional clients.