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Owleraالقاهرة
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تفاصيل الوظيفة

Performance Marketing Intern (Unpaid)


⚠️ Applications will only be accepted through the following site:

www.owlera.site


About Owlera


Owlera is an AI-powered career platform that helps students and fresh graduates gain practical experience through internship simulations inspired by real companies.


Participants work on realistic business challenges, receive AI-powered feedback, use modern professional tools, and build portfolio-ready projects that demonstrate their abilities to future employers.


We're looking for analytical, results-driven students to join our Performance Marketing Internship and gain hands-on experience in the paid-channel work that drives measurable growth for real products.


About the Internship


As a Performance Marketing Intern, you'll do realistic performance marketing work inspired by real companies: building mock paid-media plans, drafting mock ad creatives and copy, structuring mock budgets across channels, and analyzing mock campaign performance against KPIs.


You'll learn how performance marketers run and optimize paid acquisition — targeting, bidding, creative testing, and attribution — to turn ad spend into growth.


Responsibilities


* Build mock paid acquisition campaign plans across search, social, and display channels.

* Draft mock ad copy and creative briefs optimized for clicks and conversions.

* Structure mock channel budgets and media plans with projected spend and outcomes.

* Plan mock keyword strategies and audience targeting for paid search and social.

* Set mock campaign KPIs (CPC, CAC, ROAS) and benchmark targets.

* Build mock UTM and attribution setups to track channel performance.

* Analyze mock campaign data to identify winners, losers, and reallocation moves.

* Draft mock landing-page optimization recommendations tied to ad traffic.

* Plan mock A/B tests on ad creatives, headlines, and calls to action.

* Build mock remarketing and lookalike audience strategies.

* Draft mock weekly performance reports with insights and next steps.

* Research mock competitor ad strategies and auction positioning.

* Plan mock budget rebalancing across channels based on performance.

* Build mock growth dashboards tracking spend, CAC, and ROAS by channel.

* Write mock experiment write-ups documenting learnings and next steps.

* Map mock customer journeys from ad click to conversion.

* Propose mock scaling plans for campaigns that hit efficiency targets.

* Use AI tools to draft ad copy, analyze data, and generate campaign ideas.


Requirements


* Current student or recent graduate in Marketing, Business, Economics, Data Science, or a related field.

* Strong analytical thinking with comfort working with numbers and metrics.

* Strong interest in paid media, auctions, and performance measurement.

* Creative problem-solving mindset — you test creatives instead of guessing.

* Good written and verbal communication skills.

* Detail-oriented with strong organization and deadline habits.

* Familiarity with basic concepts like CPC, ROAS, and conversion rates is a plus but not required.

* Familiarity with AI tools such as ChatGPT, Claude, Gemini, or similar platforms is a plus.

* Previous professional marketing experience is not required.


What You'll Gain


* A portfolio of paid-media plans, ad creatives, and optimization reports.

* Hands-on experience running mock paid acquisition end to end.

* Practical skills in media planning, budgeting, and creative testing.

* Understanding of how bidding, targeting, and creative drive efficiency.

* Experience reading campaign data and reallocating budget by performance.

* Experience using AI for ad copy and campaign analysis.

* Personalized AI feedback on your work.

* Professional certificate upon completion.

* Mentorship and weekly learning sessions.

* Opportunity to strengthen your portfolio, resume, and interview readiness.


Internship Details


Role: Performance Marketing Intern

Location: Remote

Type: Internship (Unpaid)

Level: Entry Level

Duration: 6 Weeks

Commitment: Flexible (approximately 10–15 hours per week)


If you're passionate about data, paid media, and the performance work that turns ad spend into growth, we'd love to hear you.


⚠️ Apply through:


www.owlera.site

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