مشترٍ إعلامي أول
تفاصيل الوظيفة
Job Title: Media Buyer
Location: Alexandria, Egypt (remote)
Employment Type: Full-time
About Dawenha
Dawenha is a fast-growing creative stationery and lifestyle brand, blending design, culture, and functionality. With operations across Egypt and the GCC, we focus on building strong, visually driven brands that connect with modern consumers.Role
Overview
We are looking for a performance-driven Media Buyer to plan, execute, and scale paid advertising campaigns across digital platforms. This role is critical for driving online sales growth across Egypt and KSA, with a strong focus on Shopify performance and conversion optimization.Key
Responsibilities
- Plan, launch, and manage paid campaigns on Meta (Facebook/Instagram), Google, and TikTok.
- Optimize campaigns based on ROAS, CPA, and conversion performance.
- Build and scale campaigns specifically for Egypt and KSA markets.
- Manage and optimize Shopify funnels, including product pages, landing pages, and checkout performance.
- Collaborate with the creative team to develop high-converting ad creatives.
- Analyze campaign and store performance data to identify growth opportunities.
- Manage budgets and scale winning campaigns efficiently.
- Implement retargeting, lookalike audiences, and full-funnel strategies.
Qualifications
- 2–4 years of experience in media buying or performance marketing.
- Strong hands-on experience with Shopify (conversion tracking, funnel optimization, apps, and integrations).
- Proven experience running campaigns in Egypt and KSA markets.
- Advanced experience with Meta Ads Manager and Google Ads.
- Strong analytical skills with a performance-driven mindset.
Skills
- Deep understanding of e-commerce funnels and customer behavior.
- Strong knowledge of tracking tools (Meta Pixel, GA4, TikTok Pixel).
- Experience with A/B testing and scaling strategies.
- Ability to work closely with designers and content teams to improve ad performance.
What We Offer
- Opportunity to scale campaigns across multiple high-growth markets.
- Direct impact on revenue and brand growth.
- Creative and fast-paced work environment.
- Work Schedule: Sunday to Thursday
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