مسؤول التسويق الرقمي

Job description

• Prepare and implement digital marketing plans aligned with company objectives.
• Create and manage advertising campaigns on Google Ads, Facebook, Instagram, LinkedIn, TikTok, and Snapchat.
• Manage social media accounts and develop appropriate marketing content for the target audience.
• Execute marketing campaigns aimed at attracting potential customers and increasing inquiries and requests.
• Analyze campaign performance and optimize results to reduce customer acquisition costs.
• Monitor key performance indicators.
• Prepare periodic reports related to campaign results and marketing budgets.
• Conduct market research and competitor analysis to identify marketing opportunities.
• Improve audience targeting and ads to achieve the best return on advertising spend.
• Coordinate with the sales and business development team to follow up on potential customers and convert them into business opportunities.
• Keep up with digital platform updates and apply best marketing practices.

Skills

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• 2 to 5 years of practical experience in digital marketing and managing advertising campaigns.
• Experience with Google Ads, Meta Ads, and social media platforms.
• Ability to analyze data and prepare marketing performance reports.
• Experience in managing advertising budgets and optimizing campaign results.
• Good skills in writing advertising content and understanding target audience behavior.
• Ability to achieve goals and work according to clear performance indicators.
• Proficiency in Arabic, with a good level of English.