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Job Title:

Site Merchandising Asst. Manager

Department:

Commercial

Location:

Egypt

About the Role

The Site Merchandising Asst. Manager supports the Lead Site Merchandising in delivering the on-site product experience strategy, managing the team's day-to-day operations, and driving conversion performance across the full site. This role takes ownership of complex site merchandising workstreams, deputises for the Manager, and prepares for full functional management accountability.

What You Will Own

On-Site Strategy Execution

• Lead on-site curation and placement execution across the full category portfolio
• Own seasonal campaign and promotional on-site build end-to-end; manage timelines and quality
• Ensure the on-site product experience consistently reflects Floward's commercial and brand priorities
• Develop and maintain the site merchandising playbook, standards, processes, and sequencing logic
• Support the Manager in defining seasonal on-site strategy and campaign planning

Conversion & Performance Management

• Own conversion monitoring across the site; lead weekly performance reviews with structured commentary
• Drive A/B testing programme and translate results into actionable sequencing and content improvements
• Identify navigation, discovery, and placement gaps; develop and implement corrective action plans
• Present on-site performance analysis and recommendations to the Site Merchandising Manager
• Provide commercial on-site insight to Buying and Merchandising teams at trading reviews

Team Operations & Development

• Manage and develop the site merchandising team day-to-day including Specialists, Sr. Officers, and Officers
• Set team priorities, review content output, and maintain the site merchandising launch calendar
• Coach team on brand standards, commercial sequencing, and on-site storytelling quality
• Deputise for the Site Merchandising Manager during absence and represent the function cross-functionally

Cross-functional Coordination

• Lead site merchandising's contribution to cross-functional launch planning and trading sessions
• Coordinate with CRCO on pre-publish content readiness and go-live approvals
• Brief D&I on on-site visual asset requirements for campaigns and seasonal collections
• Align with Buying on product prioritisation, new introductions, and on-site commercial focus areas

Key Performance Indicators

◆ Site Conversion Rate

◆ Timely Merchandised Assortments

◆ Team Content Quality Score

◆ Campaign On-Time Delivery

◆ On-Site Discovery Metrics

Qualifications & Experience

Education

• Bachelor's degree in Business, Marketing, E-commerce, Digital, or related field

Experience

• 6–8 years in site or digital merchandising with team management and full-site ownership experience
• Proven experience implementing and scaling Algolia search in a production e-commerce environment

Skills

• Full-site CMS management; conversion analytics; team development; campaign execution; trading insight