TRAFFIC MANAGER LOYALTY | Casablanca (Morocco)
تفاصيل الوظيفة
Groupe Label'Vie - Carrefour is characterized by a culture strongly rooted in collaboration, where people, teamwork, and supportive leadership play a central role. The company promotes a collaborative environment built on trust, accountability, and talent development, enabling employees to contribute fully to collective success. This people-centered approach is complemented by a strong focus on performance, encouraging achievement and results-driven excellence, as well as a structured organization that ensures efficiency and service quality. Innovation further strengthens this balance by fostering adaptability and continuous improvement. Together, these dimensions create a dynamic, engaging, and high-performing workplace.
Job :
We are looking for a Digital Media Manager passionate about communication, marketing, and media to join our team.
Main tasks:
As Media Manager, you will help define and manage the company's Digital media strategy, in close collaboration with internal teams and partner agencies.
- Contribute to developing the Digital media strategy, in collaboration with our partner agencies, in line with marketing and business objectives.
- Manage campaigns on the main channels: Google Ads, Meta Ads, TikTok Ads, Display, Programmatic, YouTube, etc., and ensure their daily execution.
- Manage media budgets and ensure their optimal allocation based on performance.
- Prepare regular reports and analyze campaign performance to provide optimization recommendations.
- Maintain ongoing monitoring of new trends, platforms, advertising formats, and digital acquisition practices.
- Collaborate closely with the brand, business unit, research, and communication teams.
Profile sought:
- Bachelor's/Master's degree in Digital Marketing, Communication, or equivalent. Minimum 4 years of experience as a traffic manager in a media agency.
- Proficiency in Google Ads, Meta Ads, and TikTok Ads platforms. Strong skills in data analysis and campaign optimization.
- Ability to manage multiple campaigns and projects simultaneously.
- Analytical mindset, autonomy, rigor, and ability to propose ideas.
- Good communication and presentation skills.
Required profile :
We are looking for a Digital Media Manager passionate about communication, marketing, and media to join our team.
Main tasks:
As Media Manager, you will help define and manage the company's Digital media strategy, in close collaboration with internal teams and partner agencies.
- Contribute to developing the Digital media strategy, in collaboration with our partner agencies, in line with marketing and business objectives.
- Manage campaigns on the main channels: Google Ads, Meta Ads, TikTok Ads, Display, Programmatic, YouTube, etc., and ensure their daily execution.
- Manage media budgets and ensure their optimal allocation based on performance.
- Prepare regular reports and analyze campaign performance to provide optimization recommendations.
- Maintain ongoing monitoring of new trends, platforms, advertising formats, and digital acquisition practices.
- Collaborate closely with the brand, business unit, research, and communication teams.
Profile sought:
- Bachelor's/Master's degree in Digital Marketing, Communication, or equivalent.
- Minimum 4 years of experience as a traffic manager in a media agency.
- Proficiency in Google Ads, Meta Ads, and TikTok Ads platforms.
- Strong skills in data analysis and campaign optimization.
- Ability to manage multiple campaigns and projects simultaneously.
- Analytical mindset, autonomy, rigor, and ability to propose ideas.
- Good communication and presentation skills.
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