Cluster Marketing Manager Saudis Only

Job Summary

Execution & Organizing

1. Execution of annual marketing and communications plans aligning activities with department budgets ROI targets and wider business objectives.
2. Monitor industry cultural and travel trends; conduct competitive analysis.
3. Execute public relations activities for the hotel based on its marketing goals.

Brand Identity & Communications Messaging

1. Ensure brand consistency across all guest touchpoints including signage collateral guest experiences events B2B (corporate trade MICE) and B2C (leisure lifestyle) channels.
2. Coordinate with design and production agencies for timely delivery of marketing materials hotel gifts and media giveaways.
3. Implement global/regional brand campaigns using provided guidelines and assets.
4. Maintain and create visual assets like photography videography and graphics for marketing and PR as per brand guidelines.

Public Relations & Media Relations

1. Execute PR and media activities per annual strategy covering F&B rooms spa leisure MICE.
2. Update media kit with fact sheets executive bios imagery and brand content.
3. Support press events visits and familiarization trips to boost hotel exposure.
4. Draft news releases articles and executive statements to enhance brand storytelling.
   
5. Maintain media databases mailing lists and clipping reports for monitoring and planning.
6. Respond promptly to media inquiries and assist with crisis communication protocols.

Campaign Development & Execution

1. Implement multi-channel campaigns aligned with annual plans and brand guidelines.
2. Support brand activations sponsorship media partnerships events and experiences ensuring creative excellence and maximizing engagement and interest.
3. Track campaign performance and recommend optimizations based on data insights.

Agency & Partner Management

1. Handle daily communication with creative and PR agencies on scope timelines and budgets.
2. Coordinate hotel participation in promotions tourism board campaigns events and collaborations.

Financial & Performance Management

1. Track marketing expenses and manage the MarComm budget.
2. Prepare regular reports on campaign performance media coverage and ROI for leadership review .

Operations

1. Collaborate with Sales F&B Spa Rooms Loyalty and Events to align marketing and communications initiatives with operational needs.
2. Support T&C in managing the hotels LinkedIn presence amplifying media coverage and executive thought leadership.

Administration

1. Maintain an organized archive of marketing materials media assets and key reports.
2. Distribute monthly calendars media schedules and campaign performance reports.
3. Daily media monitoring compile clipping files share summaries with leadership and PR teams.

Qualifications :

• Bachelors degree in Marketing Communications Public Relations Business Administration or a related field.
• 3-5 years of hands-on Marketing and PR experience preferably in hospitality or a consumerfocused industry.
• Strong copywriting and editing skills with attention to detail.
• Experience managing agency relationships and coordinating multichannel campaigns.
• Ability to work effectively in a fastpaced teamoriented environment.
• Knowledge in brand communication tools and platforms. Experience in media relations press release writing event planning content creation and managing design and production of marketing collaterals.
• Familiarity with basic design software (Canva Adobe Suite) and internal communication platforms.

Understanding of branding public relations storytelling guest engagement and cross-functional campaign coordination. Experience in managing marketing agencies and creative vendors is a plus

Remote Work :

No

Employment Type :

Full-time

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