Digital Marketing Manager

Job Summary

The Digital Marketing Manager owns the hotels digital marketing and e-commerce agenda. The role blends
commercial planning performance marketing content oversight CRM loyalty activation and channel optimization
to grow direct and indirect online revenue strengthen brand visibility and improve the guest journey across
owned and third-party platforms.

Primary responsibilities:
Build the annual digital marketing strategy and budget across direct and indirect channels.
Align digital plans with Sales Revenue Management PR Food and Beverage and corporate marketing
stakeholders.
Develop quarterly and annual e-commerce plans for loyalty app OTA and other third-party
channels.
Plan and manage SEO/SEA paid media social media display metasearch influencer and CRM or email
campaigns.
Track web direct and indirect performance campaign KPIs ROI conversion trends and channel results.
Oversee digital content production and keep social and brand content aligned with target markets and brand
standards.
Lead CRM and email activity for rooms Food and Beverage and other outlets using approved tools and
corporate guidelines.
Support pricing integrity and rate parity with the Revenue Director or Manager across online distribution
channels.
Improve visibility and usage of ALL - Accor Live Limitless and the Accor App through coordinated digital activity.
Keep OTA listings accurate competitive and conversion-focused.
Manage online reputation across review sites and social platforms.
Benchmark competitors track market trends and recommend new growth ideas vendor support or emerging
technologies.

Qualifications :

Usually 4 to 5 years in digital marketing or e-commerce ideally in hospitality or retail.
Degree in marketing digital marketing communications hospitality or a related field.
Strong command of digital strategy analytics paid media content social platforms and CRM.
Comfortable turning performance data into actions and clear management reporting.
Clear English communication; additional language capability is a plus.
Proactive collaborative innovative and delivery-focused.

Additional Information :

At Novotel Madinah part of the global Accor family we believe our people are at the heart of everything we do. As a Heartist you will be part of a dynamic team committed to delivering exceptional hospitality experiences in one of the worlds most meaningful destinations.

What We Offer
Career Growth & Development
Global Opportunities
Competitive Benefits
Recognition Culture
Work-Life Balance

Our Culture
Heartist Spirit
Teamwork & Respect
Guest Passion
Diversity & Inclusion
Excellence in Hospitality

Remote Work :

No

Employment Type :

Full-time

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